Get Free Ebook Building Products for the Enterprise: Product Management in Enterprise Software

Get Free Ebook Building Products for the Enterprise: Product Management in Enterprise Software

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Building Products for the Enterprise: Product Management in Enterprise Software

Get Free Ebook Building Products for the Enterprise: Product Management in Enterprise Software

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Review

"There are a lot of product management book about startups and how to introduce product management at your company. But where are the books about product management at large enterprise SaaS companies? Building Products for the Enterprise is an excellent "how-to" for product managers who have found themselves at these growing enterprises where product management is encouraged (and expected) to truly be a business driver."- Kathryn Murphy, Vice President of Product Management, Salesforce Commerce Cloud"In their book, Blair and Ben lay out the key principles of product management that allow companies to conquer the software markets they discover, rather than getting lost in a produce maze of their own creation."- Andrew Montaleni, Cofounder and CTO of Parse.ly"Great product managers are master jugglers and expert tea leaf readers. This book is a guide in how to perfect both. I recommend it to anyone looking to learn more about product management for enterprise software."- Joe Colopy, CEO/Cofounder of Bronto Software, CEO/Cofounder of PeopleLove"Building Products for the Enterprise is one of those rare books that really helps you understand a particular job - that of product management... Read this book if you are interested in - and want to master - the field."- Brett Hurt, founder of Coremetrics, Bazaarvoice, data.world and Hurt Family Investments

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About the Author

Blair Reeves is a principal product manager at SAS Software, and has previously held senior product and leadership roles at Demandware (now the Salesforce Commerce Cloud) and IBM. He speaks, writes, and consults on product management in enterprise software, remote workforces, and other topics. Blair is an avid hiker, writes and codes creatively, and believes inspired products are built first in the gym. He has an annoying Twitter habit at @BlairReeves.Ben Gaines is a Group Product Manager for Adobe Analytics Cloud. In this role, he works closely with Adobe customers to understand their needs and guide the product strategy to address their most pressing problems. A native Bostonian transplanted to Salt Lake City, Ben plays basketball compulsively, and also enjoys cooking, tourism, and playing with his four kids. You can consume Ben's every waking thought on Twitter at @benjamingaines.

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Product details

Paperback: 184 pages

Publisher: O'Reilly Media; 1 edition (March 23, 2018)

Language: English

ISBN-10: 1492024783

ISBN-13: 978-1492024781

Product Dimensions:

6 x 0.4 x 8.9 inches

Shipping Weight: 9.3 ounces (View shipping rates and policies)

Average Customer Review:

4.8 out of 5 stars

14 customer reviews

Amazon Best Sellers Rank:

#132,498 in Books (See Top 100 in Books)

I really enjoyed this book because it felt relatable and applicable to my role as an enterprise software product manager. I already knew most of what they explained about market focus on users vs customers. Still those parts were described in such an interesting and concise way. I am motivated to apply more of what I knew about field support and product leadership teams but too frequently ignore in the rush for the next release. The other quarter of the book that was truly new and unique were the perspectives on product measurement and testing. I have just started to apply their advice and it is already starting to pay off significantly.

Great information for those of us struggling in the world of B2B enterprise applications. Some good nuggets of wisdom in there. Found myself nodding in agreement a lot. If anything, this book will confirm you're either on the right path already or you're not.I only wish there was more to it! It was like you guys were just getting started. Pretty short read. Write a sequel. I'll buy it!P.S. If you're looking for a step-by-step guide, this isn't it. But it does give you some basics to keep in mind as you plan, make decisions and execute.

This is the book I've been looking for since taking my first role as a product manager in an enterprise company. Not only does it help identify ways that enterprise PM is unique compared to consumer PM roles, but it goes into depth on various practices that are essential to these enterprise roles (including market sizing, working with sales, etc). I also really appreciated the PM Profiles with PMs from various enterprise companies.

"Building Products for the Enterprise" is a guide to Product Management, especially focused on B2B software companies. The authors of the book are PMs at Adobe and SAS, two of the largest companies by revenue in that category, and throughout they include some interviews with other PMs from other companies of various stages. The reason I enjoyed the book is that it covers what makes enterprise product management special/weird/complex, while also providing insights that could only come from hard-won experience. I particularly enjoyed the section on how to form the "product leadership team", and the trade-offs of decision-by-committee vs nimble-but-silo'ed in roadmap planning. To me, this book belongs on a bookshelf alongside other material like Making Things Happen (Berkun); Peopleware (DeMarco, Lister); and The Mythical Man-Month (Brooks). Also a quick-and-easy read. Highly recommended.

I enjoyed Blair's book on product ownership. It is a short book full of insights and examples of how the product owner role works. As a software engineer it was useful to understand what Product Owners are doing when they are not asking us to build things for them.

This is a very good description of the product manager role but missing the practical tools.I hoped this book had more detailed examples

There are a bunch of Product Management books available, and I have read quite a few of them. The problem, however, is that most of these books are geared towards consumer products, which differ quite a bit from enterprise products in their very nature. This book sets out to bridge the gap, and succeeds in its mission. The authors do a good job at identifying specific Enterprise Product challenges, such as the difference between customers and users, and suggest how to tackle them. If you enjoyed Marty Cagan’s “Inspired” (2nd Edition), this book is an excellent companion that will help you utilize some of Cagan’s key principles in an Enterprise-context.

Among all the content on Product Management out there today, this is the first, and most useful, resource focusing specifically on enterprise software that I've seen. Many of us in this business face very similar challenges that are glossed-over or just ignored by the dominant consumer-facing perspective out there, and this book explains and clarifies so many issues that are unique to our segment in ways that I haven't seen done anywhere else. I can't recommend this book highly enough if you're an executive in an enterprise software company, or work in Product (obviously) - or even Marketing, Engineering, Design, Sales or something else. This book will directly help you build and deliver better enterprise products."

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Building Products for the Enterprise: Product Management in Enterprise Software PDF

Building Products for the Enterprise: Product Management in Enterprise Software PDF